Shared iDiz Blog

The topic is credit unions, and you're invited! We're discussing credit union marketing, strategy, digital marketing, branding, differentiation, credit union websites, analytics, and much more!

What if your credit union could make digital moneyeasier and safer?

Just handing over paper money is sooooo 2010, and it’s honestly just a little icky these days. Like most modern humanoids, I live a more digital life. But it’s a little like speaking multiple languages; everyone needs more than one payment method on hand in order to have the best odds of aligning with another…

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There's a lot of power in understanding.

Sam’s superpower is speaking Spanish, but I can’t say I have the same gift. Five years of German classes didn’t leave a lasting impression, and besides, every German I’ve ever met already speaks impeccable English. But his tale did remind me that even if the language is English, there are still a lot of ways…

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The reactions I get are still humorous, but more often humbling.

You wouldn’t know it from my current curmudgeonly outlook, but I was not a particularly shy kid. To hear my family tell it, I could have held a conversation with a brick wall as long as it nodded in the right places. I had this deep-seated need to make friends and be liked. I wanted…

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working in a mental hospital gives you a lifetime of interesting stories.

Long ago, and not so far away, I worked in a mental hospital. I was working my way through college, which should give you an idea of how long ago this was. It paid about the same as burger-flipping, but it was infinitely more interesting, and of course I learned a lot of people skills.…

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During the holiday season, life can get pretty hectic. Throw in an economic recession or pandemic, and you probably feel like you’re just surviving. Finding the right gift for the right person is exhausting, and this year it’s doubly easy to fall behind. So what are you supposed to do when you’re behind on holiday…

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Last month we realized everyone would appreciate hearing a little more good news, so we’re continuing our pleasant positivity publications with a look at the good people over at Security Credit Union! They’ve got community spirit AND holiday spirit! Security CU literally walks the walk These peppy pedestrians were recognized back in November for their…

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People are looking atwhat you say and comparing it to what you do

Online shopping has exploded this year, for obvious reasons. But because people have more time available, they are also doing a lot of online research, making sure they buy products from companies they like. They also apply that same process to other decisions – such as deciding where to get a loan, or determining which…

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burnout brain-analysis

Burnout is one of the most debilitating disorders professionals can face. It’s a sneak attack on your mental health that slowly creeps up on you. It can strike anyone in the workplace and can be a challenging condition to treat. And adding the reality of a global pandemic only amplifies the damage.  Know the signs.…

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Get to know your millennials before deciding what they need.

There are a lot of think pieces, blog posts and even news articles out there about millennials and how different we are. Some are more successful than others, but an unfortunate number of them are just plain wrong. I call these millennial misconceptions, mostly for the alliteration. But why do people seem to care about…

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Unfortunately, the term "good guys" isn't very specific.

Who are “the good guys?” How do you know if someone is good? It might be even more difficult to be able to say that about a company. We know that people like to support companies and organizations that make them feel good. They want to know they’re doing the right then when they buy…

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