The credit union you imagined is the one you should be working to build right now.

Blow it up and start over

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Let’s do a thought experiment. Close your eyes and imagine getting  everyone out safely of the building.

Hustle them down the street and issue big bags of popcorn, party hats, confetti, and kazoos.

All set? Count backwards from ten and then…

Imagine blowing up the credit union.

Now imagine how you would build a new credit union, fresh and new and better in every way, and completely up-to-the-minute. No creaking old tech or crusty leftover policies and procedures. No legacies, no restraints.

How will you make it even better and cooler than your competitors?

What would you call it?

Who would your new members be?

How would you make money to sustain operations?

What would you do better than anyone else?

How would you honor your heritage while losing the baggage?

Now open your eyes.

The credit union you imagined is the one you should be working to build right now.

 

Brian Wringer
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