Posts Tagged ‘Web’

Redesigning your website is a great way to focus attention on your brand.

Brand? Website? Why not both?

We’ve built lots of credit union websites. And a while back we started noticing something interesting: many of our CU website projects took a slight detour to fix or update some sort of branding issue. Sometimes it was just a little visual cleanup – fixing little graphic or type inconsistencies, or updating an awkward symbol.…

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Results can be transformative

You’re not allowed to separate digital, branding, and marketing anymore.

It would help if everyone just agreed that digital, branding, and marketing have been merged into one big multi-dimensional entity. I mean, can you really imagine working on one without connecting it to the others? In fact, all the components of digital, branding, and marketing are so tightly woven together that any CEO that tries…

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Disconnects happen when expectations are different.

Oh, how adorable! They don’t know how to use the internet.

Have you ever noticed a disconnect between what one person thinks is normal and what someone else thinks is? My son and his wife (age 31) are expecting our first grandchild. My sister-in-law, co-hosting a baby shower for them, asked where they were registered. My daughter-in-law replied, “Amazon” and sent a link about 50-60 characters long. My…

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Go ahead, get weird

What’s your best crazy CU idea?

Crazy ideas are a great way to stretch your thinking for any project or problem. When we’re building a shiny new credit union website, my favorite question to ask is something like this: “What’s your biggest, craziest, blue-sky, out-of-left-field idea for your credit union’s new website?” Sure, sometimes you get some tacky ideas, like a…

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A website can even the playing field faster and at lower cost than anything else.

Five ways a lame website bleeds members and money

When a credit union is considering a shiny new website with all the bells and whistles, they’re naturally concerned about what it’s going to cost.* Sure, you have to be careful with your members’ money, but it’s also important to factor in what that lame old website might be costing you every day: 1. A…

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The real world is how real people form real lasting connections.

Five reasons meetspace matters

Ideally, your credit union’s in-person and virtual experiences complement and reinforce each other; they’re different sides of the same brand. “Meatspace” (or should we call it “meetspace”?) connections cement a brand in a member’s mind, and create important lifelong connections in ways that “screenspace” can’t. We build a lot of websites for credit unions, but…

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WATCH THIS SPACE over the next few months for more…

iDiz Labs: what we’re working on next for CU websites

At iDiz, we try to push the state of the art forward with every credit union website we build. So we thought you might like a glimpse behind the curtain of a few features and concepts we’ve been working on for new and existing CU sites. Voice search The mobile revolution is old news, but now…

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Five trends in credit union websites that you need to know

If you’re considering a redesign of your website, here are five trends in credit union websites that you need to know in order to make your credit union’s next website work better for you and your members. The slider must die. Sorry, it’s been a fixture of home page design for years, but the animated…

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Do what the competition won’t

Walmart recently unveiled a new website, built around online shopping. Probably not earth-shattering news, but what’s interesting is that the site is designed and built specifically to be the anti-Amazon. Every aspect of the look, the interface, the processes, and the entire experience is carefully massaged to be different than Amazon. (And hopefully better from…

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We've built lots of credit union websites, so we're sort of used to the oddities.

Why credit union websites are weird

Let’s face it: credit union websites are just plain weird. They don’t follow the rules of normal websites doing normal stuff like selling zombie coffee mugs. We’ve built lots of credit union websites, so we’re sort of used to the oddities. But if you’re trying to make sense of the “usual” advice and rules for…

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