Good iDiz
OMG! 5 tips to make video content your members will vibe with
Working in the marketing department means you know how to do video content, right? I mean, those kids on TikTok do it, so how hard can it be? Well, it’s true that it’s easier than ever to make content. But having access doesn’t necessarily mean it’s easy. Those TikTok content creators? They make videos every…
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4 marketing tips from a 4-month-old
As mentioned in a recent blog post, I became a father pretty recently. And, well, this baby has been growing and changing quite a bit in the past few months. It turns out that I’ve learned a lot about babies that resonates with what I know about credit union marketing, and members. I’m definitely not…
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In Case You Missed It – 2.21.24
FAFSA fumbles, understanding the unbanked, paying for priority privilege, pricy pet ownership, astonishing AI advancements, and auto prices are almost normal. No one has time to catch all the news, so here’s what we’ve seen lately, in case you missed it: FAFSA frustrations flummox families For millions of college-bound students, filling out the FAFSA is…
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Will it blend? The only CU fintech question that matters.
Quick, go search for something on your site. Now check online banking. Try opening an account. Set an appointment. Pay a bill. Ask the chatbot a question. Now apply for a loan. Take a look at the last few emails you got from your credit union. Do these systems all look and feel and function…
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In Case You Missed It – 10.25.23
There are credit union monsters running amok! Monstrous mortgage payments, brainless budgeting, dreadful data sharing, hairy hacks and scary scams. For all things creepy, kooky, mysterious and spooky, here’s what we noticed, in case you missed it: We’re Haunting the ICUL convention this week! Stop by our booth at the Indiana Credit Union League’s Annual…
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How to break out of a loan rut
Deposits may be hot right now, but loans are still the primary income generators, not to mention membership and asset grow-ers, for credit unions. Plus, loans are a chance to be a part of your members’ significant life events. So loans are still worth talking about. Unfortunately, credit unions have mostly been marketing the same…
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In Case You Missed It (v33)
In this edition, we take a look at showing off your real values, the way real-world costs are rising, some big moves from NCUA, a fancier ChatGPT, the current state of remote work, and more. Here’s what we noticed, in case you missed it. Lip service vs. real values Chip Filson’s “Just a Member” blog…
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In Case You Missed It (v32)
BIG NEWS in the credit union world! Plus, 4-day work weeks, a call for transparency, Student Loan confusion, Apple Pay Later, and the Erie Canal. We’ve got something to say about all of these, and more. Here’s what we noticed, in case you missed it: Remember the 4-day work week? Surprise, surprise, it seems like…
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Nurture young leaders to get more young credit union members
One of the most common long-term strategic challenges facing credit unions is the member aging monster. It’s a topic we’ve covered quite a bit right here in this very blog. Of course, there’s no one magic bullet for attracting and retaining younger members, but there are a lot of possible ways to give younger members…
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In Case You Missed It (v29)
Misinformation and bots are everywhere, but at least there’s one baseball team with a lot of heart. Should you hop on the AI train, or wait until it’s a smoother ride? Who actually gets the tip when you order out? Here’s what we noticed, in case you missed it: Join the fight against misinformation Students…
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