SI Graphic 09-14-26

Five things I learned from two CU conferences in two weeks

I just returned from exhibiting at two credit union league conferences in two weeks, back to back. We mostly work remotely for credit unions coast to coast, so getting out there in person always comes with a lot of learning, and a lot of reinforcement of what we already know. We exhibited and presented at…

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Meatspace Feature

“Meatspace” is a CU superpower

We felt it was very appropriate to revive this article this week, as we are attending the GoWest Credit Union Association’s MAXX 2026 conference the same day we send you this newsletter. See you there! Ever since the COVID-19 pandemic, we’ve seen a trend toward doing, well everything, online. There are a lot of benefits…

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People are still the credit union superpower

It’s fair to say that there’s a growing AI fatigue among the general population. Concerns about AI are increasing, and since AI developers continue to push ahead recklessly while some of them have lost control of their creations, it’s easy to see why people are worried. Credit unions are different, because credit unions will always…

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Does everything blend together and just…work?

Will it blend? The only CU fintech question that matters.

Quick, go search for something on your site. Now check online banking. Try opening an account. Set an appointment. Pay a bill. Ask the chatbot a question. Now apply for a loan. Take a look at the last few emails you got from your credit union.  Do these systems all look and feel and function…

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ICYMI (In Case You Missed It)

In Case You Missed It – 6.10.2026

The Q&D on BOA’s Gen Z POV. How to de-jargon and un-confuse your members. Even more clarity with a breakdown of the CLARITY act. Why AI is losing its own popularity contest. Rumblings of rewards-based resentment. Here’s what we noticed, in case you missed it: Generation Survival: BOA’s Gen Z Report Bank of America just…

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Monsters in Madison

Bringing more fur to Wisconsin Credit Unions A few weeks ago, we brought the iDiz, Inc. traveling monster websites and marketing show to Madison, Wisconsin for the annual Wisconsin League Convention. We hadn’t exhibited in Wisconsin before, and don’t (yet) have any clients here. I didn’t quite know what to expect, but I knew it…

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ICYMI (In Case You Missed It)

In Case You Missed It – 1.28.2026

All CUs should sign on with Life Over Debt. Sloppy AI is dangerous to your brand. Penny elimination produces headaches. Will TikTok stay on top? Here’s what we noticed, in case you missed it. Life Over Debt is the credit union difference in action We want to bring visibility and attention to Life Over Debt,…

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The Double Toddler Day

Last week we agreed to watch our friends’ toddler while her day care was closed. We have a toddler of our own almost exactly the same age, so we agreed it would be fun for everyone. “Why not? Two toddlers can’t take that much more work,” we thought foolishly. To no one’s surprise but ours…

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Make your marketing scream graphic

Five Ways to Squeeze the Most Out of Your Agency

If you are like most CU marketing departments, we know you have to pinch every marketing penny until it screams. As a service to our clients and potential clients, as well as to our colleagues in the creative biz, we’ve put together a few ways you can make sure you wring every precious drop of…

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ICYMI (In Case You Missed It)

In case you missed it – 8.27.2025

Big money for banking AI, how to help stressed members, more online auto loan opportunities, a feel-good newsletter, and the Cracker Barrel rebrand brawl. Here’s what we noticed, in case you missed it: Big bank, big budget, big tech, big numbers, big wow Just let this sink in a bit… according to this CU Daily…

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