I was recently asked about credit union marketers being bombarded with options for the “next big thing” in marketing tech (marketing automation, AI, personalization, big data, chatbots, biometrics and more) — and I honestly had to say that I don’t see many CUs ready to use these capabilities yet. Because too…
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One of the more common website accessibility/ADA issues we see is contrast — when there’s not enough contrast between type and the background color, people with certain visual problems might have trouble reading the text. Fixing the problem is pretty straightforward from a technical standpoint, but it can lead to…
We’re big on making the world a better place, and we’re even bigger fans of those that actually do it. A few days ago, we ran across this link to a fascinating National Geographic article on how the Netherlands, a country with 1/270th the area of the US, has become the world’s…
Quality in marketing matters.Brian Wringer
People can tell the difference.
Brand Loyalists are wimps.Kent Dicken
Build a Legion of Brand Fanatics.
Good marketing is a wise investment.Kent Dicken
Great marketing is an incredible investment.
Business is an ecosystem, not a battlefield.Brian Wringer
Mission Statements are boring. What’s your Manifesto?Kent Dicken