build a buzz across generations

Enduring brands: What we can learn from Barbie

Get ready to see bubblegum pink everywhere you look this Summer! Margot Robbie is starring in a new live action Barbie movie, and Mattel has already signed licensing deals with over 100 brands. Not only can you dress like her, but you can also dress your dog to match (courtesy of Gap.) You can wear…

Read More
The quieter you become, the more you can hear.

How does anyone expect to be heard, when everyone is talking?

Why does everyone seem to be talking all of the time? And how does anyone expect to be heard, when everyone is talking? Thanks to the web and social media, everyone who wants to share their thoughts with the world can do so, using a constantly changing array of platforms. The lines between creators, media,…

Read More

Minimalism: Love people. Use things.

Last summer my wife and I were partially successful at simplifying our lives. We moved from a 3000 sf home in suburbia to a 1700 sf condo in the middle of town, cut out 40 minutes of drive time and replaced it with a 10 minute walk to work along a fitness trail surrounded by a…

Read More
Ghouls you wouldn't want to meet in a dark and lonely branch hallway

The CU vault of horrors

Stuck trying to come up with a costume idea for the credit union office party? Here are a few grisly ghouls you wouldn’t want to meet in a dark and lonely branch hallway. Grumpy Gertie the Zombie Member She’s not a ghost just yet, but she is often seen shuffling through the branch, making horrible…

Read More
Disruption train: hop on or try to stop it?

Disruption tattletales

You generally see one of two reactions to any disruption: people who want to find out more and maybe get on board, and what I call “tattletales” — people who want to find any reason the disruption violates some principle or law, and they just want it to go away.

Read More
Pick up the phone and call! Rent-a-Brain operators are standing by.


Are you responsible for too many initiatives, an overabundance of priorities, an excess of tasks at hand with way too few fingers to get it done? Are you a slam-packed, schedule-smacked, shell-shocked, docket-pocked shell of your former self, trying your best to appease particularly pesky purveyors of arbitrarily outrageous deadlines? In short, has the fun…

Read More
Sometimes the biggest advances come from a change in strategy.

Consuming life, one chunk at a time.

Our life is fragmented. Our attention span is short. Our phones have become permanently attached, which means we are always accessible to the world, with tech (Twitter, Facebook, Snapchat, Instagram and email) just a tap away. Life keeps us moving, pulling us this direction one minute, another direction the next, only leaving time to consume…

Read More
It's not that he's a slacker or a bum. He's a millennial.

Millennials: No Car, No House, No CU Income?

My youngest son sort-of-hates cars. Sure, Grandma’s-hand-me-down-Buick helps him get around town when he comes back to visit family. But that’s also a big reason why he plans to always live in a city with a decent mass transit system. He doesn’t want to own any car, or make monthly payments for it, much less pay for the gas, insurance, and upkeep.…

Read More
The Beatles completely changed America's taste for music in just 5 short years.

How will you change the world in only 5 years?

I’ve always been amazed at how the Beatles completely changed America’s taste for music in just 5 short years. It was a culture shift that hasn’t been equalled since. Now, I admit I’m a huge Beatles nerd. I was just a kid when they were in their heyday, but I discovered their music in college and still listen to them…

Read More
Creativity is often building on what works.

Creativity: Calvin and Hobbes Style

Last weekend I visited the Ohio State campus in Columbus Ohio because of a comic strip. Not just any comic strip, mind you – the comic strip that redefined comic strips; Calvin and Hobbes, created by Bill Watterson. Watterson’s genius was in combining the self-absorption and fun-loving mischief of Calvin with the snarky wit and self-awareness of…

Read More