Posts Tagged ‘innovation’

Not just any ideas, but so-good-they'll-instantly-be-recognized-as-amazing ideas.

How to Brainstorm for Results (and get something good)

It’s time to bring in the troops for a brainstorming session. Because you need ideas. You might need ways to solve a big ugly problem or keep a small problem from growing. Or maybe you need a dose of fresh, deep thinking about long-term strategy. Ordinary, obvious ideas won’t do. You need so-good-they’ll-instantly-be- recognized-as-amazing ideas.…

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If you haven't stretched for a few years, you're not going to be able to suddenly do ninja backflips.

Stuck at OK? Push for Amazing.

So there you are, doing… OK. Marketing is ticking along like a well-oiled machine, same budget as last year, you’re a little under budget, and you’re on track to pretty much meet your modest growth goals for the year, just like you did last year, and the year before that, with the same old familiar…

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my website wishlist

How to buy a credit union website

If your current website is more than two or three years old, it’s already time to start planning its replacement. Technology moves fast, and time on the internet moves even faster. Plus, your members, your brand, and your credit union continue to grow and evolve. What you need your site to do today is much…

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All of us have the potential to do so much more.

Making the world a better place, one tomato at a time

We’re big on making the world a better place, and we’re even bigger fans of those that actually do it. A few days ago, we ran across this link to a fascinating National Geographic article on how the Netherlands, a country with 1/270th the area of the US, has become the world’s #2 exporter of food. (Take…

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We need to allow others to learn from our failures.

This isn’t working, and I have no idea why.

Would you ever say “this isn’t working, and I have no idea why” to your boss? Never. To your friends and coworkers? Probably not. After all, most of us are programmed that failure is not an option. Which is crazy. Lots of good ideas with great potential have failed. Even a few of ours: •…

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Are you ready to electrify your car loans?

Are you ready to electrify your car loans?

Car loans are every CU’s bread and butter, but the recipe is changing. Any way you slice it, we’re going to see more and more electric cars on the road. Are you ready to electrify your car loans to match? Electric vehicles (EVs) are going to drastically change the car market Last week, Tesla delivered…

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What to do when there’s never enough time to get anything done.

There’s never enough time to get anything done. Between meetings and coffee breaks, conversations with co-workers and email distractions, the day seems to fly by and you never quite accomplish what you want to. Well, you’re not alone. And that may be part of the problem. In theory, bringing employees together for 8 hours a day, 5 days…

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Eating the Elephant: Economic Upheaval

There’s a silly old joke that goes something like this: “How do you eat an elephant? One bite at a time.”  In this series, we’re talking about taking a bite out of some of the “elephants in the room” – big, obvious, uncomfortable problems that everyone’s trying to ignore. We’re hoping to inspire credit union people to…

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CUs need to be involved in blockchain from the get-go, or they risk being frozen out.

What I’d like to know about blockchain

Like everyone else in the credit union world, I’m a little tingly these days about Blockchain technology. It’s also, and possibly more properly, known as Distributed Ledger, but I suspect the short punchy term “blockchain” has already won. I’ll skip yet another explanation of what blockchain/distributed ledger is — there are many definitions and imaginative…

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Free Shared iDiz Books

Back when we started Shared iDiz in 2007, our concept was simply to chat with those working in credit union marketing. We wanted to provide insights, share expertise, challenge unproductive thinking, celebrate fresh viewpoints, and hopefully keep it interesting and fun to read. It’s apparently a long conversation, since we are headed into our 10th year of Shared…

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