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Move with the future or get left behind
My job has had a learning curve since Day 1, and I hope it continues. Because I’d rather move with the future than get left behind. It has been a powerful evolution I’ve been a graphic designer for over 40 years. My profession has transformed from markers, drafting tables and T-squares all the way up…
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In Case You Missed It – 1.24.24
Boomers and booms, brands that x-ed out, a different type of Visa, and why you might be able to afford your very own influencer after all. Oh, and a tiny bit of bragging on our part. Here’s what we’ve seen lately, in case you missed it: Congrats, it’s a bouncing baby website! We don’t usually…
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Solving the CU marketing “now what?” problem
“Now that we have this spiffy new software/system/service/device, our troubles are over! With the click of a mouse, I’m a one-person data-driven automated digital marketing powerhouse. Let’s make it rain, baby!” Click… “Upload Content?” Now what? Sound familiar? This is what I call the “now what” problem. We all know that digital transformation, digital marketing,…
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Four ways CU marketers can kick-start 2024
The holidays are finally behind us, and so it’s time for credit union marketers to relax and settle right back into that comfortable post-holiday routine, right? Well… sort of. Here’s how to kick off the new year in style – and make sure you get a head start on blowing those 2024 project goals out…
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In Case You Missed It (v36)
We’re putting the personal in personal loans. We’re looking into the financial future. We’ve got a possible DLT credit union, the straight dope about Tech and all the stats on 2023. While you’re home for the holidays, we’re… also home for the holidays. Here’s what we’ve noticed, in case you missed it: The American Zeitgeist…
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24 Tips for Monster Results in 2024 (Part 2)
The holidays are incredibly close, and many of us are finding out we just don’t have enough time! Me included, but I made you a promise last week and I plan to keep it. So, amidst the flurry of activity that everyone is dealing with this week, I bring you the second half of iDiz,…
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24 Tips for Monster Results in 2024 (Part 1)
The holidays are almost upon us and if you’re like me, you don’t have time to write – I mean, uh, READ a long think-piece article today. You just want to work on your end-of-year projects between intense online gift-shopping sessions. Or maybe the other way around. Well worry not! I’m here to provide you…
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5 short, sweet ways to avoid CommitteeThink
The rationale for allowing committees to make big decisions sounds good – a small group of stakeholders with diverse backgrounds combine their experiences to solve a problem as a team, efficiently and quickly, in order to benefit the most people. So why doesn’t it seem to work that way? Why do some people see committees…
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Real SEO for credit union websites starts with real people
Search Engine Optimization (SEO) is one of the most mysterious and misunderstood terms in the world of credit union websites. The standard “SEO tactics” that might work for sites selling shoes or smoothie recipes (stuff like excessive repetition, rephrasing, padding, keyword stuffing, title and meta tag blather, even more repetition, etc.) will probably just annoy…
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Help us pick the biggest turkey
Hey, it’s a holiday week, so we decided to focus on the one thing that everyone seems to be worried about. How big of a turkey do you really need, and which of these are the biggest? Leave a comment to vote on your favorite! Is over-optimized SEO the biggest turkey? There’s something ironic about…
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