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Why you should offer “Furry Friend Savings” and “Vetmergency Loans”
We REALLY love our pets. Now I know that no one will be surprised by that statement. But I was a bit surprised to learn that there are over 65 million dogs and 46 million cats (not to mention 45M fish, birds, reptiles, horses and other small animals) currently adopted by humans. In fact, pets…
Read MoreFive fast free fabulous fixes for your credit union website – The Overwhelmed Marketer’s Guide (OMG!)
Spare time? What’s that? But even the busiest credit union marketer can (and should) make a little space to improve their credit union website’s usefulness and SEO, and head off future trouble. After all, your website leads the way for your brand – it’s your 24/7/365 shining outpost, and it’s well worth making sure it’s up…
Read MoreIn Case You Missed It – 4.17.24
Emotionally-intelligent email. The value of negative feedback. Blue-collar Gen-Z. Free Fin-Ed content. How to describe your job, and some friendly advice about your eX. Here’s what we noticed, in case you missed it: Emotional Intelligence… in Email? You know how you just delete some promotional emails without even reading them? I recently got an email…
Read MoreIt’s hard not to get caught up in a buzz that surrounds you.
The 2024 total solar eclipse happens Monday, and my hometown happens to be in the right place to see it all. It’s a big deal around here. Supposedly a “once-in-a-lifetime” experience* that we’ve been hearing about for the last few months now. Since this week was my turn to write a post for Shared iDiz,…
Read MoreIn Case You Missed It – 3.20.24
We’re here with some FRESH takes from this week’s marketing conference! It literally just ended! We have insights about Financial education, marketing with data, using AI, setting a good marketing pace, junk fees and a surprisingly large fruit. Here’s what we noticed, in case you missed it: Junk fees are no joke The Biden administration…
Read More3 big money questions from a new father
2024 has already been a crazy year, or maybe that’s just because I’ve spent most of it as a brand-new, first-time-ever Dad. Yes, parenthood is wonderful, watching my daughter grow and change is breathtaking, and I really, REALLY miss getting a full night of sleep. But this article isn’t about that. Instead of talking about…
Read MoreTurn your staff into an Idea Factory.
Your credit union’s biggest assets are not on the books, but in the heads of the people who work there. Their experience has given them very specific insights, that when combined with some creative thinking become invaluable to your credit union’s future. So how do you turn those assets into something tangible? Turn your staff…
Read MoreIn Case You Missed It – 2.21.24
FAFSA fumbles, understanding the unbanked, paying for priority privilege, pricy pet ownership, astonishing AI advancements, and auto prices are almost normal. No one has time to catch all the news, so here’s what we’ve seen lately, in case you missed it: FAFSA frustrations flummox families For millions of college-bound students, filling out the FAFSA is…
Read MoreMove with the future or get left behind
My job has had a learning curve since Day 1, and I hope it continues. Because I’d rather move with the future than get left behind. It has been a powerful evolution I’ve been a graphic designer for over 40 years. My profession has transformed from markers, drafting tables and T-squares all the way up…
Read MoreIn Case You Missed It – 1.24.24
Boomers and booms, brands that x-ed out, a different type of Visa, and why you might be able to afford your very own influencer after all. Oh, and a tiny bit of bragging on our part. Here’s what we’ve seen lately, in case you missed it: Congrats, it’s a bouncing baby website! We don’t usually…
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