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Five fast intranet benefits for CEOs
An intranet is a great way to make sure everyone is on the same page, even if they’re scattered across multiple locations. Here are the top five ways a CEO can benefit from a better, faster, easier intranet!
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Five fast intranet benefits for Marketing
Most people think of an intranet as an internal website used by staff to share information and resources and to communicate with each other. But did you know an intranet is also an amazing Marketing tool?
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All I Want for my CU Marketing Christmas
Dear Santa: I’ve been a very good little credit union marketer this year. I kept my desk clean, tracked ROI faithfully, surfed the mobile wave, and leveraged channel preferences to optimize KPIs across key brand value concepts. But there are just a few little, teensy-weensy things I’d like to see under the tree this year…
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Fees need marketing love, too
For credit union marketers, fees can be a real pain in the patoot. There are all those pesky clouds of fine print we have to stuff in somewhere, not to mention all those negative vibes. But fees are a necessary part of keeping the lights on at every credit union. Fees make up most of…
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The fun and easy way to dip a toe into digital marketing
We understand that every credit union is at a different place in their digital marketing journey. Not everyone is ready to saddle up the digital marketing monster and thunder off into the e-sunset. Especially if your time is limited and your budget is even more limited. But if you ARE interested in knowing a bit…
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How to Nuke the Numb Numbers Monster
The Numb Numbers Monster has two heads facing different directions; one that makes all kinds of brand promises, and one that actually does the opposite. Fortunately, you can train the Numb Numbers Monster so that both faces sing the same song, but first you have to answer one big question: Do your CU’s numbers match…
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Saddle up the Digital Marketing Monster
Digital Marketing is a huge, slippery, multi-armed beast, with tentacles reaching out in every direction. But if you can manage to grab hold and hang on, this powerful monster can take you for the ROI ride of a lifetime. But how do you rope this beast? There’s no place to put a saddle! Whoa there,…
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Grounding the Static Strategy Monster
Usually forgotten and unloved, this dusty demon of the desk drawer can guide you to incredible results if you know how to harness its power. But ignore it at your peril, because the Static Strategy Monster can easily short-circuit lofty goals and send your results crashing back down to reality. Of course, that assumes you…
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Dumping the Doubt Monster
It’s back there, sneaking around and lurking in the back of your head. Playing on your fears. Whispering in your ear why you shouldn’t do this, why that isn’t going to work, that no one cares what you do (except when you <inevitably> screw things up). It’s the Doubt Monster! Sneaky, insidious and ever-present, slowly gnawing…
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Beating the Blah Brand Blob
The Blah Brand Blob is a close cousin to the Bankthink Behemoth and the Monster of Meh. Huge, fuzzy, and sprawling, this gelatinous glob tries to be everything to everyone and slowly smothers growth under a flood of ignorable messaging, lukewarm shades of boring blue, and halfhearted, tedious mission statements. But you can turn your…
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