Subscribe to the Shared iDiz Blog
The topic is credit unions, and you're invited! Get notified when new content is available. Subscribe to our Shared iDiz email news below and we'll notify you once weekly when new content is available.
Five ways to make car loans interesting
Let’s face the facts: at most credit unions, car loans are kinda, well, boring. The old cliche is that auto loans are every credit union’s “bread and butter”, which is true. They’re pretty much all exactly the same, aside from “great rates” (which everyone says they have) and “fast approval” (which everyone offers). And that…
Read More
Credit Union Website Best Practices #2: Simplicity
Welcome to a new series from iDiz, Inc., “Credit Union Website Best Practices” where we’ll share up to the minute details of what we’ve learned and what we’re still learning about building credit union websites. Credit union websites are about utility, not entertainment – people visit your site to solve a problem, get information, or…
Read More
Email Marketing – The Overwhelmed Marketer’s Guide (OMG!)
If marketing is part of your job, it’s almost a guarantee that you’re working with some kind of email marketing software. There’s also a good chance that someone other than yourself decided which platform to use, and at best you received a crash course in how it works. Let’s try to fix that. MailChimp, Constant…
Read More
In Case You Missed It – 4.1.2026
In honor of April Fool’s Day, we’re not going to fool anyone. We’re just going to relax the rules a little, and mix in some items that have absolutely nothing to do with credit unions. Here’s what we noticed, in case you missed it: Current cat obsession: Gumbus Gumbus is a toothless cat with enormous,…
Read More
4 ways to help your members fight fraud-phobia
Discussing fraud with your credit union members can feel like walking a tightrope. Too much “Don’t Worry About It” gets you complacent members, but too much “Pay Attention” leads to panic and shame. You want your members to be informed and aware, but able to trust that the credit union has their back. The problem…
Read More
Fast, free photo fixes for CU websites
The most common issues we see on credit union websites, especially home pages, are enormous, un-optimized, un-sized, and un-cropped images on the home page. These cause your site to load slowly, especially on mobile devices, they chew through bandwidth, and they can even make your site look wonky. This is very common when folks use…
Read More
Five messages that matter more than rate
We’ve all seen them, and we’ve all written, designed and/or published them. Yes, I’m talking about loan promotions featuring a gigantic rate and little else. Here’s a little secret — most people have no idea whether your rate really is a better rate. The good news is that there are lots of things that matter…
Read More
How do you get new members to Google you?
Note: this post isn’t going to be about the “secrets” of SEO (although that probably would make a good topic for another post.) We aren’t going to spend time talking about keywords, inside and outside links, etc. It also isn’t going to be a post about what might be wrong with your website. This post…
Read More
In Case You Missed It – 2.25.2026
Strong financially independent women, experts talk core conversions, avoiding really bad reactions when you use AI, and the credit union that pays for grades. Here’s what we noticed, in case you missed it: “Money Like a Woman” Movement celebrates strengths Linda Armyn, President/CEO at FourLeaf Federal Credit Union in Bethpage New York, shared some incredible…
Read More
Solving the CU marketing “now what?” problem
“Now that we have this spiffy new software/system/service/device, our troubles are over! With the click of a mouse, I’m a one-person data-driven automated digital marketing powerhouse. Let’s make it rain, baby!” Click… “Upload Content?” Now what? Sound familiar? This is what I call the “now what” problem. We all know that digital transformation, digital marketing,…
Read More