Posts Tagged ‘Web’
CU Website Best Practices: Be Nice to Bookmarkers
One odd trait we’ve seen on the credit union websites we build is that most have quite a few – sometimes thousands of – visitors who repeatedly arrive via bookmarks. Obviously, you want to be very, very nice to frequent visitors, especially ones who care enough to bookmark something on your site and return regularly.…
Read MoreMaybe you just need to reboot your CU?
A credit union is kind of like a computer. Multiple components interfacing with processes that all have to work together to get anything done. Competing demands for limited resources that are trying to do too many things at once. Lots and lots of data to process, that everyone wants immediately, if not sooner. With all…
Read MoreWhere do you get great content for great content marketing?
Content marketing is a great way to move away from interruption marketing and build relationships and trust. But where does all the content come from?
Read MoreBrand? Website? Why not both?
We’ve built lots of credit union websites. And we started noticing something interesting: many of our CU website projects took a slight detour to fix or update branding as well. Sometimes it was just a little visual cleanup – fixing little graphic or type inconsistencies, or updating an awkward symbol. At other times, the process…
Read MoreYou’re not allowed to separate digital, branding, and marketing anymore.
It would help if everyone just agreed that digital, branding, and marketing have been merged into one big multi-dimensional entity. I mean, can you really imagine working on one without connecting it to the others? In fact, all the components of digital, branding, and marketing are so tightly woven together that any CEO that tries…
Read MoreOh, how adorable! They don’t know how to use the internet.
Have you ever noticed a disconnect between what one person thinks is normal and what someone else thinks is? My son and his wife (age 31) are expecting our first grandchild. My sister-in-law, co-hosting a baby shower for them, asked where they were registered. My daughter-in-law replied, “Amazon” and sent a link about 50-60 characters long. My…
Read MoreWhat’s your best crazy CU idea?
Crazy ideas are a great way to stretch your thinking for any project or problem. When we’re building a shiny new credit union website, my favorite question to ask is something like this: “What’s your biggest, craziest, blue-sky, out-of-left-field idea for your credit union’s new website?” Sure, sometimes you get some tacky ideas, like a…
Read MoreFive reasons meetspace matters
Ideally, your credit union’s in-person and virtual experiences complement and reinforce each other; they’re different sides of the same brand. “Meatspace” (or should we call it “meetspace”?) connections cement a brand in a member’s mind, and create important lifelong connections in ways that “screenspace” can’t. We build a lot of websites for credit unions, but…
Read MoreiDiz Labs: what we’re working on next for CU websites
At iDiz, we try to push the state of the art forward with every credit union website we build. So we thought you might like a glimpse behind the curtain of a few features and concepts we’ve been working on for new and existing CU sites. Voice search The mobile revolution is old news, but now…
Read MoreFive trends in credit union websites that you need to know
If you’re considering a redesign of your website, here are five trends in credit union websites that you need to know in order to make your credit union’s next website work better for you and your members. The slider must die. Sorry, it’s been a fixture of home page design for years, but the animated…
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