CU website best practices
Do PDFs belong in your credit union’s website?
The average credit union website has a couple dozen PDFs lying around (and some far more). Sometimes, they’re necessary for things like printable forms. But much of the time, it would be better for your members to put this information into a web page. Here’s how to decide what place PDFs have in your credit…
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Mapping member minds for better CU website navigation
Your credit union website’s navigation has to match your members’ mental maps so they can easily find their way around your website. The “right” answers can vary quite a bit between credit unions, but overall it’s well worth spending time, thought, and testing to make sure people who aren’t credit union employees can find their…
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Building better offsite warnings for CU websites
Be honest – does your credit union’s website show a Big Scary Lawyer Warning (BSLW) like this when a member clicks a link? OH NOES! You are leaving the Awesome CU web site! Awesome CU has no control over and is not responsible for the content or privacy practices of other web sites. Awesome CU…
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When it’s time to DIY and when it’s time to call a pro
Credit Union Website Best Practices #4 When we launch a new credit union website, we make sure our clients have the tools and training to handle pretty much everything themselves. Blogging, updating rates, adding and managing pages, updating promotions, managing navigation, and generally keeping their site looking good and the content up to date are…
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Credit Union Website Best Practices #2: Simplicity
Welcome to a new series from iDiz, Inc., “Credit Union Website Best Practices” where we’ll share up to the minute details of what we’ve learned and what we’re still learning about building credit union websites. Credit union websites are about utility, not entertainment – people visit your site to solve a problem, get information, or…
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Credit Union website best practices: condense, consolidate, and cull content
One of the strongest trends we’ve seen over the last few years in the credit union websites we build could be called “page compression”. Back in the ancient days (you know, maybe four years ago in web years) a typical CU website launched with 125-150 pages, maybe even more. Nowadays? That’s closer to 50 –…
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Fight fraud with your CU’s website
Let’s face it: fraud is an unfortunate fact of life, and protecting your credit union’s members against fraud and scams is a long-term, constant battle on many fronts. Fortunately, better fraud awareness can go a long way toward preventing fraud before it starts. Your website is the central component of making your members more fraud-savvy…
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How to keep your credit union’s website clean and member-focused
Congrats! You’ve launched a spiffy new website or redesign for your credit union. It’s simplified, optimized, and all around a sleek, lightning-fast, results-oriented, member experience powerhouse, with tightly focused navigation, and a mobile-first interface based on the latest and greatest principles of behavioral analytics. And then the requests start trickling in. “Hey, can we add…
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10 things that need to be on your website (but probably aren’t)
We’ve built websites for credit unions for a long time, so we have a lot to say about them. One of our favorite things to say is, “Credit union websites are weird.” (In marketing weird is good, so don’t overthink it.) People visit their credit union’s website for different reasons than other websites. They’re not…
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What you can do right now for your CU website
It’s simple: tinker, tweak, and try. Maybe even twiddle. Experiment. Make some small changes and see what happens. Poke around for things you can fix or improve. A credit union website is sort of a living thing. It’s never static, and it evolves. That’s why websites require daily care to stay healthy and prevent link…
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