CU Website Pro Tips
Cruft check: fast, easy credit union website cleanup
Hey, I get it; housekeeping is hard. But it’s still an important part of keeping your credit union’s website running smoothly. Every so often, it’s worth taking a few minutes to clean up link rot, scrub that scruffy, crusty old content, and throw out last year’s leftover rates. Here’s our easy, fun checklist to get…
Read MoreWhat GA4 means to CUs
If you deal with your credit union’s website Analytics, you’ve probably heard some buzz about Google Analytics 4, known as “GA4” by all the cool kids. GA4 is certainly an improvement over the older versions of Google Analytics in many ways, but it is very different. Here are some of the things credit unions need…
Read MoreWord-of-mouth referrals are the best marketing tool.
My dad wasn’t exactly all that handy in the area of home projects when I was younger. In his defense, though, he had no internet, YouTube, or Google to lean on back then. So, when he started a home project, there was a high degree of probability that he’d need help to finish the job…
Read MoreCredit Union Website Analytics: Google Search Console
As I’ve said many times, Credit Union websites are weird. They don’t follow the same sorts of rules as other types of websites, so it can be tough to interpret your data. What’s normal or abnormal? What should your goals be, and where can you make a difference? Fortunately, we’ve built lots of credit union…
Read MoreTen fast video content ideas for credit unions
Everyone knows that video content is the most engaging by far on websites and social media. That goes double when branch access is restricted, and people are depending heavily on online access. Of course, credit union products and services are a little abstract, so it can be hard to figure what’s interesting and engaging. Here…
Read MoreHow to add secure forms to your credit union website
One of the more common questions we get from our credit union website clients is “how can we put secure forms on our website?” Credit unions can be far more efficient if they replace paper forms and processes with online forms. And of course, no-contact member service is a lot safer all around if you…
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