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CUiDiz
  • What We Do
    • Overview
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    • Branding
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    • Virtual Marketing Department
  • Portfolio
    • Credit Unions
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  • Shared iDiz Blog
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    • CU Marketing Monsters
    • Good iDiz
    • Big Ideas for Credit Unions
  • Resources
    • Recommendations
    • FREE videos: Student Loan Sense
    • How to Build a Great Credit Union Website
    • Credit Union Website Accessibility/ADA Compliance
    • Tame Your Credit Union Marketing Monsters
    • How to (re)build a credit union brand to believe in
    • Free Videos on the “Really Real Credit Union Difference”
  • About Us
    • Who We Are
    • Contact
    • Public Speaking

Your Money Misses You

CDC FCU had too many inactive accounts and those members needed a gentle reminder that they had money in their accounts. A simple direct mail piece and a fun approach to the copy has been effective way to reconnect, and gives staff the chance to try to move those members back into the active category.

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