Lion’s Share FCU is smaller CU with a lot of younger members scattered across a wide area. Their strategy for staying in touch and top-of-mind included this revitalized, easy to maintain, and mobile-friendly web site.
1) No ties. They tend to cut off circulation to the brain.
2) No buzzwords, no BS. Clearly say what you mean and know what you’re talking about.
3) Only work for clients that make the world a better place.