The switch to EMV cards is supposed to be coming in 2015, and everyone’s in a tizzy. Merchants are wailing about the potential cost, CFOs are grumpily adjusting next year’s budgets, and everyone’s wondering if the increased security of that groovy little gold chip will be worth the trouble. What’s a credit…
Every single day over the last month, I have received at least two direct mail pieces from various MegaBanks. I got seven one day — three of those were from the same bank for two slightly different products. Almost all are for credit cards, with a few checking account solicitations. I…
At the time, 1969 to be exact, I’m sure this was cutting edge stuff. Very high tech. Something to make Steve Jobs and Bill Gates proud. Looking back now, it makes us laugh. But more than that, it makes us marvel at how far we’ve come in 40+ years. The…
Men have sat lopsided for years, one hip pocket bulging with their wallets. Wallets stuffed with every ID, credit card and membership card they have ever owned, along with forgotten laundry lists and faded credit card receipts from who knows how long ago. Chiropractors have probably even built their practices…
As a friend of Credit Union marketers, I’ve been trying to share information that I think your members will appreciate. Information that will make their lives better. Information that will make them glad they’re a member of your CU. Following are a few credit card tips from msnbc.com that might…
Raise your hands please – how many of you frequent Starbucks? Do you pay with a Starbucks gift card? Or is your online banking register filled with $4.75 purchases at Starbucks? Or do you actually pay with cash? Well Starbucks has made it easier (and possibly more fun) to pay…
OK, so I was relaxing over the new year holiday, flipping through the hundreds of channels of nothing-worth-watching when I stumbled on Oprah’s new OWN (Oprah Winfrey Network). In her ongoing attempt at world domination, Oprah has started her own network, filled with programming aimed at helping each and every…
Despite the new federal laws that forced credit card companies to eliminate some of their more egregious fees, card issuers have quickly found other ways to quietly acquire cardholders’ money. As a credit union, it’s important to educate your members about the ins and outs of credit card ownership, usage and…
Apparently, 4 out of 5 Americans can’t read the average credit card agreement. Can’t read it! This according to a study conducted by creditcard.com. Maybe the more important questions is: how many people even attempt to read it? This is both sad and well, not at all surprising. The majority of…
What if you could link all your credit card accounts to one piece of plastic? What if you could hide the numbers on the card at the push of a button, and have them reappear by entering a code on the card? If Dynamics, Inc. can get the distribution they…
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