The VP of Marketing at White Sands FCU also happens to be a very good photographer, so our goal was to design a site that doesn’t get in the way of her images and still lets visitors reach all of the information they need.
1) No ties. They tend to cut off circulation to the brain.
2) No buzzwords, no BS. Clearly say what you mean and know what you’re talking about.
3) Only work for clients that make the world a better place.